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Wendy Lea talks about the risks to say no

Wendy Lea talks about the risks to say no

Wendy Lea, a member of the Entrepreneurship, Investor and Techstars Board, remembers the starting of Techstars, his first encounter with # GiveFirst – and the way the mentors have modified his life.

Wendy Lea is a long-term entrepreneur and investor, board member and mentor at Techstars. With David and Brad, he digs some of his first mentoring experiences and reflects the time the mentor moved his life.

Wendy was at an early stage of his career and had simply been provided progress that might make numerous modifications in his life and he hesitated. His mentor advised him that the danger of saying "no" could be very high. “If you say no, you play small. You have a lot of potential and you need to explore this potential. ”

He did, and he traces his success back to this encouragement and good counseling.

Pay attention extra about the risks say no… and say yes.

Bonus: Pay attention to Wendy, David and Brad remind of the first Techstars class.

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Corporations and Assets listed on this podcast:

EventVue – Closed

First Round Capital


Get Satisfaction Sprinklr

OnTarget – Acquired by Siebel Methods

Pipeline Equity

Siebel Techniques – by Oracle

Small Fry by Lisa Brennan-Jobs


David: We’re really excited about Wendy Lea being right here on a podcast in the present day. Wendy is a board member of Techstars and just lately moved again to Boulder after spending four years in Cincinnati as CEO of Cintrifus. Welcome, Wendy.

Wendy: Thanks for the bunch. It was a enjoyable gig, Cintrifuse. I’ll finish it.

David: Spend a couple of minutes giving us your unique.

Wendy: Somewhat little bit of my background might help those who pay attention to my expertise and where they come from. My great success got here with a company referred to as OnTarget, and it got here so much after skilled training in giant corporations. With OnTarget, three or 4 of us labored with canine to work round the world. We owned it 100%, and we bought it for $ 150 million. Dollars to Siebel Methods in 1999.

Then I worked in Siebel, which was implausible. I beloved it because I discovered quite a bit, after which I took this experience and began doing new things, for instance, truly working in high-risk start-ups. It was very totally different: the danger, the reward and the sort of mentoring that startups wanted. That's what introduced me to Boulder. In Boulder I labored with corporations like Lead Works, the former Duo, and in addition Numerics.

Then I went to California. I made a collection of angel investments and I did an amazing job at Get Satisfaction. Satisfaction was an amazing love, my biggest love in my work life. It didn't end up to be planned, nevertheless it was quite vital. I am now here in Boulder and proud to give you the chance to act on PokerStars Tech Advisory Board.

Brad: Wendy, would you like to speak a bit about getting to know Techstars and where do you participate in Techstars?

Wendy: At first it was a query from you to be a part of the group. From there you introduced me to David, and David informed me his great concept of ​​bringing entrepreneurs and mentors collectively. This is the first time I heard about Techstars, and it was the first cohort. I hung up with a whole lot of mentors, and I turned a connection by way of the Group with the Tech Stars created here in Boulder.

David: At that time it was actually the first apparent example of Anna First in Boulder. There have been so many mentors who tried to assist the first category of 10 corporations – which turned out to be a fantastic class – and received this entire mentoring-based accelerator.

Inform us your largest instructor as a instructor.

Wendy: The Biggest Educating Mentor was EventVue. The founders, Rob Johnson and Josh Frasier, had an idea that was straightforward to perceive. It wasn't difficult and crazy. I received it really, and I favored what they did.

They have been very, very early of their lifetime as entrepreneurs they usually have been spectacular. If the mentor informed them one thing they have been doing, they really believed it. It was a wrestle as a result of I didn't need to deny the other advice that they had acquired, but I doubted that the state of affairs didn't work. It was awkward since you want to be beautiful. I believed what they constructed, they usually worked like canine. In fact it doesn't work.

Now, once I see them, they all the time say: ". Oh, I'm so embarrassed, when I look back and think that I was so crazy" And I say, "You know, it happens."

David: So that you tried to management this dynamic.

Wendy: I ​​tried to management their expectations. This was all the cool modules we now have in mentoring, it was only a breakthrough for us, doing what we might give again. It was tough. I did what I used to be taught as a young lady: ask plenty of questions and see if they’re part of this reality or not.

Brad: Wendy, you've been concerned in lots of and lots of businesses, each founder and entrepreneur, and you’ve got begun a collection of freshmen to assist with serving on their board. You’ve gotten additionally been a startup investor. Once you ponder all these experiences, what are the funniest issues in your company?

Wendy: Building Leadership Teams.

Brad: Might you speak to us by means of example?

Wendy: On the venture aspect, it was nice to build a staff Get Satisfaction. It was also troublesome.

Brad: What have been great issues?

Wendy: We're really making an attempt to work out what expertise and competencies have been represented and the needs we had in the staff. We employed somebody, and turned out to be the incorrect individual.

She didn't understand how to make her palms really soiled: sit with the engineers and speak to them instantly about what they saw in the code. The code was wanted once more. It was an expensive proposition. We all knew it, but the guy stated all the proper issues. He joined extra product managers and engineers, and it triggered problems.

It was a serious turning level for me as a result of I wouldn’t have this background. I had to pay attention and study and ask the founders. It was thrilling and scary and costly if you did it mistaken. I made an enormous mistake there and paid the company a number of money and time.

David: Yet it was great.

Wendy: It was great.

David: Sounds rather a lot discovered there.

I'm curious in case you have an example of your profession, Wendy, where someone gave you the recommendation already at the starting of your career, that basically changed a lot for you?

Wendy: I ​​have one instance from the starting of my career and one later.

I had the opportunity for a young lady in the mid twenties. I have a promotion that required me to transfer to Jackson, Mississippi to New Orleans. It seemed very risky to me. I've personally gone by way of lots of modifications, so I can cope with personal danger, however I like the skilled lives secure. I used to be nervous about the transfer and not understanding anyone in New Orleans. My husband couldn't move with me.

My mentor, who was one among my bosses, stated to me, "The danger is saying yes is admittedly small. Danger to say isn’t very high. ”

I didn't get it. My brain went mad. He informed me, “When you say no, you play small. You’ve numerous opportunities and also you need to discover this potential. So you don't know anybody. You meet individuals. “I might by no means have thought that: sure and no danger.

I informed my husband I used to be going to New Orleans. In fact he didn't come. Yes, there was a divorce. Life goes on. But this comment on little gaming made me assume, and his recommendation modified my life.

Other recommendation later in my life was Rob Hayes, a very pricey pal at First Round Capital. He was an investor in Get Satisfaction when certainly one of our first magazines was pulled out. The company had no cash. We had zero. We financed it ourselves, we weren’t properly, and the term sheet was pulled. I didn't understand how to be shocked about it. I didn't have enough experience to be freaky when this occurred.

Rob understood what it meant, and we met in the cafe. He asked me what we have been going to do and informed him we have been in search of money and would really like to invest and continue.

I liked this company and she or he was identical to "Wow." he stated, "I support you." Rob, if I assumed there have been circumstances we might build, he was going to help me.

Brad: 60 seconds or much less. What to offer you first?

Wendy: Enter with out returning unexpectedly.

David: It's much lower than 60 seconds. I’ll use it.

One other thing I would really like to hear is an example of your life the place you will have seen the first energy in action.

Wendy: There are numerous them! Right here's one. I’ve worked with a few of the universities of Cincinnati, and did a workshop on teaching, educating individuals to do good teaching or good modeling conduct by clicking on them. We did at some point in an engineering faculty, coding class. Considered one of my college students went to a younger lady and sat together with her. He stated to him, “I can inform you that you are preventing with this. What can I do to help? “

No one informed her to do that, and I didn't urge them to drive around the room and help each other. It was a great statement and good modeling. I'm really pleased with it. It was very natural, so he didn't feel embarrassed.

The more we mannequin this conduct – with out giving points and without fast reciprocity – that modifications the scope and inclination of our work. In case you model it abruptly and put your expectations abruptly, individuals will lean in. They study.

Brad: It's great. The final part is something we raised from our pal Harry Stebbings. We’re going to ask you some brief questions and we wish very quick solutions to every of them.

David: Do it. Wendy, what have you ever learn in your favourite ebook final yr?

Wendy: Little Fry, daughter of Steve Job's Lisa.

David: Do you could have a favorite charity that you simply help?

Wendy: Help the SPCA was, as a result of I'm an enormous canine lover.

David: Tell us about the launch you latterly met that you simply assume individuals should get to know.

Wendy: I ​​am very excited Pipeline Fairness a, which is predicated Tech company.

David: What city do you assume individuals have to visit before they die?

Wendy: I'd say Oxford, Mississippi.

David: You did it. You're via it. Thanks for joining us, Wendy. It has been an explosion with you.

Wendy: My Pleasure.

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